You could remember our recent article about the NFT cycles, which ended with us predicting new flagship collections to appear in the near future. And here it is - the Moonbird collection. Let’s talk about the main reasons the project made 64500 ETH trade volume in the first 13 hours with a floor of 16.69 ETH.
An outstanding team
Kevin Rose - the founder of Moonbirds has 1.6M Twitter subscribers and has been around since 2007. His previous PROOF project united a private community of a 1000 enthusiasts, each of whom had to hold one of a 1000 PROOF NFT-pass’, that were originally sold for 1 ETH and ended up with sales up to 90 ETH per token. The PROOF community has members like Alexis Ohanian - one of the Reddit founders, Garry Vee and his brother AJ - two of the most famous NFT-influencers, Beeple - an influencer, who made a record breaking NFT sale of 69M$ and even Flamingo DAO - a community of NFT artists, investors and other enthusiasts, whose total asset value broke the 1B point last year.
Ryan Carson (95.000 Twitter subscribers) took part in PROOF too, as a CEO and was previously responsible for the Treehouse project - a platform for teaching coders all around the world, being their CEO.
The basics for every successful NFT project is the goal, team is chasing. As experience shows, the most achievable and logical target is creating an ecosystem around the token with the launch of an internal coin, capable of being traded. After PROOF’s success there is zero chance of the team not creating a token and providing a full eco structure for the collection.
Vice market influence
Such a team used their own experience to predict the sales and the troubles, that could get in the way of starting an active resale market. A traditional holland auction with a price slowly falling from the 2.5ETH mark was changed to a raffle with 2.5ETH available on the wallet, that is entering the raffle. The decision made because of how many complaints about upcoming multiaccing the team got.
Not only were they able to distribute the tokens with less than 30% NFTs claimed by multiaccounters - the team themselves are also ready to influence the resale, but they claimed to not enter the market until a stable secondary market situation is set.
To remove any suspicions about the team winning rare tokens in the mint because they know the shuffling algorithm Kevin also invited Divergence Arran to create a shuffling algorithm with a symbol sequence only he would know. That way team members wouldn’t be guilty if they mint any rare tokens.
After the 25th of April “Nesting” will be launched. Holders will be given an opportunity to stake their NFTs with no need of sending them to founders’ wallets, rewarded with airdrops, private meeting tickets and other resalable assets. Tokens that are being nested won’t be available on the secondary market. Kevin admires, there might be a slight slowdown on the aftermarket because of the hype that nesting will bring with its release. However, the team will make artificial activity on the secondary market with their own savings until the resale is back to normal.
The already earned 60M$ will be placed in a treasure chest and used by True Ventures VC for project’s future development like holding different holder meetings or creating real-life art pieces that will be gifted to them. This is a common practice for most successful projects: BAYC saves 450M$ for their plans realization.
Right now we are facing the post-drop falling, that will need a recharge event to bring the hype back. Introduction of nesting is probably the catalyst, project needs right now. After people start staking their birds, hype will only depend on the team’s actions and what events will they hold to attract attention, but considering who are the team leaders there shouldn’t be any worries about the project’s future.